GTM = go-to-market: how a product gets from launch to the farm gate
Sell into ag's channel with real data, not guesswork.
GTMAg tracks how ag products get sold: which retailers and co-ops matter, where their locations are, what's coming through EPA registration, and how the channel is shifting. It's built for commercial, marketing and channel leads at agtech startups and input makers, plus the agencies and investors who back them.
Seed and demo data collected 2026-10-11. Sources
Channel map
Every ag retailer and co-op location, with services, by state and territory. Know who to call before you hire your first rep.
Launch and regulatory radar
EPA new active ingredient and new use filings, decoded into who is launching what, on which crops, and when.
GTM playbooks
Distribution strategy, retailer programs, and pricing benchmarks for selling inputs and agtech through the channel.
GTMAg Copilot demo
Ask a question about the seed dataset. It runs entirely in your browser and needs no account.
Demo mode: rule-based intent parsing over seed CSVs, with no AI model behind it. An LLM-backed version can be plugged in through COPILOT_ENDPOINT.
Data preview seed data
GTMAg Data Access
- Full US ag retailer and co-op location database with services and geocodes
- Weekly EPA registration and launch tracker with CSV export
- CropLife 100 history and ownership changes
- Unlimited Copilot questions
Early access, launching soon.
Reach the people who take ag products to market
Sponsor Ag GTM Weekly, list your company in the channel directory, or commission a GTM report. Our readers are commercial, channel and marketing leaders at agtech and input companies.
About this data
All data on this page is seed and demo data, collected automatically from public sources on 2026-10-11. We don't fabricate records. If a field is blank, the source didn't publish it.
- CropLife 100: the 2025 CropLife 100 report (CropLife magazine, Dec 2025), croplife.com/top-100.
- Retailers and co-ops: public location pages from Frontier Cooperative, CPI, Heartland Co-op, River Valley Cooperative, Country Partners, The Equity, United Prairie, Twin State, and GROWMARK FS member companies (headquarters only). Coverage is partial: Iowa, Illinois and Nebraska only.
- EPA: Federal Register notices of pesticide registration applications (EPA OPP), last 90 days, via federalregister.gov API.